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GA4 Content Performance Template


The Content Performance Template can help you measure the overall performance of your website content including a high-level overview, a pages analysis drill down and a summary for your readers, allowing you to effectively track and optimize your content marketing strategies.



Get Insights into Your Website Content Performance

Understand the performance of your website content with the GA4 Content Performance Template. By using this report, you can easily answer the following questions:

  1. How is your content performing over time?
  2. Which content categories are most popular among your readers?
  3. What are the top-performing pages on your website or blog?
  4. At what hours of the day or days of the week do readers view your content?
  5. What are the behavioral metrics such as the duration on a page on different types of content?
  6. Which content formats, such as blog posts, articles, or videos, are most engaging for your readers?
  7. What are the demographics of your readers?
  8. What is the breakdown between the new and returning readers?
  9. How does the behavior of new readers differ from returning readers?
  10. What is the average time spent on your blog by your returning readers?

Multiple Insights Across Pages

With a high-level overview, page analysis drill-down, and readers summary, this report is designed for content marketers and copywriters who want to monitor the success of their website or blog content. Easily navigate the report with the user-friendly toggle on the left-hand side of the menu. The report provides insight across three different sections:

  • Content Overview: See a snapshot of overall content performance, including information about site visitors and their locations, devices, and marketing sources. KPIs such as sessions, average session duration, pages per session, and bounce rate are also displayed.
  • Page Analysis: Track the average time on page and page views for all your content, including a detailed table that drills down into the performance of each of your pages.
  • Readers: Discover insights about your readers, their behavior, demographics, and at which times they consume your content.

Easy Setup

Setting up the template is simple and straightforward, with easy-to-use instructions and customization options available. If you need additional support, video tutorials and customer suppoer are available for a smooth setup experience. This report is compatible with both Google Analytics versions: Universal Analytics & Google Analytics 4.

Accelerate Your Content Reporting

Make better decisions with the Google Analytics 4 Content Performance Template. Use this dashboard to track progress toward your content marketing goals and identify the most popular and engaging topics for your readers.


Additional information

Data Source

Google Analytics

Dashboard Type

Multi Page




Agency, Digital Marketeer, Ecommerce Manager

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Frequently Asked Questions

Investing in our Looker Studio templates saves you the time and resources that are required to build a reporting solution from scratch. Our templates are designed by data & visualization experts who have spent +2 years building ready-to-use solutions for over 1,000 businesses globally. Additionally, our templates have been recognized as top-notch reports in the market, as they have been featured by Google on their official Looker Studio Gallery. With instant access to these templates, you can easily make the most of your data and grow your business faster.

You can get a comprehensive understanding of our Looker Studio templates through our live demos, where you can see all the capabilities and functionalities. Additionally, you can use the built-in data controls of Looker Studio for data sources such as Google Ads and Google Search Console to preview how your data will appear in our reports. Both options allow you to get a feel for our templates and make sure they are the right fit for your business.

Our Looker Studio templates are fully customizable to fit your business needs. By duplicating our templates, you are free to make changes to the aesthetics, data sources, visualizations, and layout, ensuring that the templates meet your brand guidelines and reporting requirements.

Yes, after purchasing a Looker Studio template, you have the flexibility to replicate it for multiple accounts, share it with others, and even schedule email deliveries. This allows you to effectively manage different clients, domains, or brands with just one report, making it a highly efficient solution for your reporting needs.

When you purchase a Looker Studio template, you receive a link with a comprehensive guide that provides step-by-step instructions and video tutorials on how to customize the report for your brand. This guide will give you a thorough understanding of the template’s setup, allowing you to get started quickly and easily. On top of that, our experienced support team is available to answer any questions you have after the sale.

Unfortunately, we do not offer refunds for our Looker Studio templates. As digital products, the templates can be easily copied once purchased, making it impossible for us to receive the product back. This is why we invest in technical support and comprehensive instructions to ensure our customers can fully utilize and make the most of their investment.

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