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Digital Performance Master Template

(1 customer review)

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The Digital Performance Master Template provides an easy-to-use multi-channel report to monitor your business performance. It covers website analysis, ecommerce reporting, organic search and paid activities on Google and Facebook, giving you a holistic view of your digital marketing efforts.

Description

Combining Multiple Channels

With this Multi-channel report, you can evaluate the performance of your digital marketing efforts and easily answer questions like:

Website

How long are site visitors staying on my website?

Which pages do website visitors engage with the most?

What are the demographics of my website visitors?

How has my ecommerce data changed over a period of time?

Have my conversion rates improved or declined?

SEO

How well have my organic search strategies performed?

Which keywords are performing better? Branded or generic? Which keyword and keyword phrases are bringing the most organic traffic?

What is the performance of my SEO strategy on each type of device?

How has my search traffic performance changed over a set period of time?

SEM

How well is my current Google Ads campaign performing?

Are my current campaigns achieving my target conversions?

What is the current conversion rate of my Google Ads campaign?

Which keywords are getting the most conversions?

How much is the cost & ROAS of my active campaigns?

Social Media Ads

How many purchases am I reaching within a given time period?

What is my conversion rate?

How much am I spending on my Facebook Ads campaigns?

How many link clicks am I reaching in my latest campaign?

Which countries am I selling the most?

Which of my recent campaigns performed the best? Which one performed the least?

Combining Multiple Data Sources

The Digital Performance Master Template consolidates data from four different sources: Google Analytics, Google Ads, Google Search Console, and Facebook Ads. These are separated into four sections that you can easily navigate through the menu of this report.

Google Analytics

The first section includes data from your Google Analytics property that helps you gain various insights about your website traffic. It contains information like the session length of each visit, the user interactions with your content and top-visited pages, your conversion rates, and the activity of your customers. That way, you’ll know your website’s strengths and what can be improved upon.

Google Ads

Using this data you can easily monitor your Google Ad campaigns. This section provides insight into your conversion rates, number of impressions and clicks, and the overall performance of a campaign in a set period. Additionally, it breaks down the performance in a keyword, demographics, and competition level.

Google Search Console

The Google Search Console pages provide data about your SEO efforts. Here, you can see which keywords are performing well, your average position on search engine results pages, your search traffic, and even your performance in various countries. Furthermore, it drills downs the organic search traffic based on brand & generic keywords and the keyword ranking (top 3, Top 10, etc.).

Facebook Ads

The last part of this report includes the Facebook Ads reporting. This allows you to see the performance of your social media ad campaigns on Facebook, Instagram, Messenger, and other affiliated platforms. Get insights about your link clicks, impressions, purchases, and the overall performance of your campaigns.

Step-By-Step Instructions

We’ve designed two different versions of the Digital Performance Master Template, one for Universal Analytics and one for GA4 (including Extract Data source to tackle the quota issues). For both versions, you can use our easy-to-understand instructions to make your own copy and then customize it based on your needs.

No Subscription Fees for Facebook Ads Connector

The Digital Performance Master Template uses a free workaround in order to pull the Facebook Ads data to Looker Studio. You don’t need to pay additional fees to get the insights you need.

Additional information

Data Source

Facebook Ads, Google Ads, Google Analytics, Google Search Console

Dashboard Type

Multi Page

Setup

One click

Audience

Agency, Business Owner, Digital Marketeer, Ecommerce Manager

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One Click Setup

One Click Setup is the ultimate time-saver for your reporting needs, enabling you to generate reports quickly and easily with just a few clicks, saving you valuable time and streamlining the configuration process.

Get started in minutes

Collect your data

Create your data sources and the required fields following our instructions.

Copy the template

Make a copy of our Looker Studio template.

Make the most out of your data

Being the owner of the new template and you can either modify it according to your needs or start using it immediately. Happy Dashboarding!

Frequently Asked Questions

Investing in our Looker Studio templates saves you the time and resources that are required to build a reporting solution from scratch. Our templates are designed by data & visualization experts who have spent +2 years building ready-to-use solutions for over 1,000 businesses globally. Additionally, our templates have been recognized as top-notch reports in the market, as they have been featured by Google on their official Looker Studio Gallery. With instant access to these templates, you can easily make the most of your data and grow your business faster.

You can get a comprehensive understanding of our Looker Studio templates through our live demos, where you can see all the capabilities and functionalities. Additionally, you can use the built-in data controls of Looker Studio for data sources such as Google Ads and Google Search Console to preview how your data will appear in our reports. Both options allow you to get a feel for our templates and make sure they are the right fit for your business.

Our Looker Studio templates are fully customizable to fit your business needs. By duplicating our templates, you are free to make changes to the aesthetics, data sources, visualizations, and layout, ensuring that the templates meet your brand guidelines and reporting requirements.

Yes, after purchasing a Looker Studio template, you have the flexibility to replicate it for multiple accounts, share it with others, and even schedule email deliveries. This allows you to effectively manage different clients, domains, or brands with just one report, making it a highly efficient solution for your reporting needs.

When you purchase a Looker Studio template, you receive a link with a comprehensive guide that provides step-by-step instructions and video tutorials on how to customize the report for your brand. This guide will give you a thorough understanding of the template’s setup, allowing you to get started quickly and easily. On top of that, our experienced support team is available to answer any questions you have after the sale.

Unfortunately, we do not offer refunds for our Looker Studio templates. As digital products, the templates can be easily copied once purchased, making it impossible for us to receive the product back. This is why we invest in technical support and comprehensive instructions to ensure our customers can fully utilize and make the most of their investment.

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