Data source:

GA4 Ecommerce Revenue Template

(1 customer review)


Delve into your Google Analytics e-commerce insights through our GA4 Ecommerce Looker Studio Template and unlock the drivers behind your product KPIs and acquisitions, funnel management, and conversion rates across your website and app.


Answer Key Business Deliverables

Drill down into key elements of our Ecommerce Looker Studio Template to answer pertinent business questions such as:

  1. How to track my revenue and sales metrics in GA4?
  2. How do I monitor growth in my ecommerce store?
  3. How do I optimize my product funnel?
  4. What are my main revenue drivers?
  5. Which are the best-selling products?
  6. Which country has the highest revenue and order value?
  7. Which devices do my shoppers use?
  8. Which marketing channel is responsible for the most sales?
  9. How many of my buyers are new to my store or repeat customers?
  10. In which steps of the checkout do your customers drop out?

Your GA4 analytics ecommerce data answers all these questions and more through a fully customizable and intuitive template.

Focused Insights Across All Tabs

Enjoy effortless switching on this Looker Studio Ecommerce dashboard from one tab to another through the tab indicators on the left-hand margin. These tabs or pages drill down into GA4 data to reveal insights into each contributor of your ecommerce store. These tabs include:

  • Overview: View a highlight reel of your revenue performance over a period of time, such as daily, weekly, 30 days, or longer. It gives you the condensed version of your sales KPIs with highlights such as the total purchasers, first-time purchasers, overall purchases, quantity, revenue, and average price. Also, it splits your revenue by channel, country, and device.
  • Funnel: Tap into your sales funnel movement and view data such as your conversion process from product views and add-to-carts to checkouts and transactions. View these ecommerce events as a percentage as it transitions from views to transactions. You can also view your events over time with a monthly, weekly, and daily breakdown.
  • Products: Find out which of your products contributed most to your ecommerce success with a full breakdown of the products sold, product revenue, and the average price of the products. The page provides insights into your top-selling brands & products and reveals the quantity and item revenue for a chosen time period. The detailed table at the bottom shows the breakdown of your top products/brands by quantity, revenue, and average price.
  • Analysis: Discover which of your marketing channels resulted in the highest conversions by drilling into the channels such as direct, organic search, email, organic social, referral, and more. You’ll have insights into the revenue by country and which device accounted for the most sales.

Improve Your Conversion Rate

Track the data that drives your conversion rate such as your sales funnel process and how many views lead to transactions. These insights help to:

  • Target your marketing to drive sales across devices and regions
  • Gain a better understanding of your top sellers and highest-earning products
  • Discover insights that help you refine your content to drive organic traffic
  • Harness your existing client base and improve your cross-sell rate
  • Turn new customers into repeat customers

Quick Set-Up and Data Source Versions

You can set up your GA4 Ecommerce Revenue Template following our detailed instructions that make it simple for anyone to get started, even if you’re a beginner in Looker Studio.

This Ecommerce Looker Studio report includes two different versions to ensure that you can use it even if you encounter GA4 quota issues. Version 1 uses the GA4 native connector, while version 2 uses Extract Data in order to overcome the limits, as it can contain up to 100 MB of data per day. Once you get edit access to these versions, you will have the flexibility to customize the dashboards to meet your own needs.

Additional information

Data Source

Google Analytics

Dashboard Type

Single Page

Custom Tracking


Set Up



Agency, Business Owner, Digital Marketeer, Ecommerce Manager

Tags, , , , ,

Get started in minutes

Collect your data

Create your data sources and the required fields following our instructions.

Copy the template

Make a copy of our Looker Studio template.

Make the most out of your data

Being the owner of the new template and you can either modify it according to your needs or start using it immediately. Happy Dashboarding!

Frequently Asked Questions

Having a template that provides you a clear view on how to measure your business goals, is something essential to remain competitive in a fast-paced environment. Marketing Dashboards take all of your data and turn it into a real time snapshot of what matters most to your business. With a well-structured template you have access to the most up to date data at your fingers anytime, anywhere.

It takes time to build from scratch a Data Studio template. Apart from designing the template and gathering the data sources (right metrics / dimensions) a well-designed template requires business & analytical way of thinking. We’re offering an automated, real-time way to arise key insights that will save you time from data reporting and reduce your marketing cost with better decision making. We want you to work smarter and grow faster.

Once you complete the purchase, you can copy the template and make any changes you want:

  1. replicate the template
  2. add new data sources
  3. use it for many domains
  4. change the colors and logos
  5. share it with others
  6. schedule reports

Definitely yes, as you get edit access to the templates and can make as many edits as you you want.

Apart from changing the aesthetics, adding new pages,  many of our clients merge two or more dashboards into one, in order to have a centralized view for their businesses.

  1. They communicate key insights quickly.
  2. They display information without noise.
  3. They show trends and changes in data over time.
  4. They are easily customizable.
  5. They offer real time access to business data.

Data Bloo dashboards are designed for anyone who is looking to upgrade his digital reporting and save hours and marketing cost. Agencies, freelancers, business owners and any kind of marketers can easily use these templates in order to make better data driven decisions and focus on what matter most in their business or brands.

You can get a good feel for our marketing templates by checking our demos. Additionally, use the built-in Data Controls of Data Studio (Google Analytics, Google Ads, Google Search Console) in order to see how your data looks like in our dashboards.

  1. A new url with a handy guide displaying step-by-step instructions on how to customize the template for your own brand.
  2. The support of our experienced team willing to help you after the sale.

We use PayPal and Stripe to process payments. They accept Debit, Visa, Mastercard, and American Express. Your credit card information is not stored on our site. 

We don’t have a refund policy in place, due to the type of product. Anyone who has access to our purchased Data Studio templates, can easily copy our work. That’s why we invest in technical support and instructions and we are fully available to our customers.

You cannot find your question?

Feel free to contact us


Improve the quality and the accuracy of your data with our free Google Analytics 4 audit. Subscribe and get 25+ actionable checks to optimize your GA4 account today!