Description
Comprehensive Data Breakdowns
The Keyword Search Intent Template is designed to optimize data from the Google Search Console, which, on its own, can be cluttered and challenging to read. With the keyword search intent tool, you get a detailed visual report outlining your business’ organic search performance categorized by the four categories that drive your audience’s search queries:
- Informational / Awareness: when potential customers search for easily answered, generalized questions, their queries tend to contain words like how, what, which and when. Keywords contain: how|what|who|which|when|where|why|does|guide|tutorial|resource|idea|tip|learn|example|best way to
- Navigational / Interest: customers who may have a familiarity with your brand, products, or services tend to enter searches that include brand or product-specific details. Keywords contain: (in our example) databloo|data bloo|google data studio|data studio|looker studio
- Commercial / Desire: these customers are just about ready to buy and are searching for the best they can find by evaluating responses to queries like “best keyword search intent tool”. Keywords contain: best|top|review|comparison|vs|compare
- Transactional / Action: at the Action point, these customers search in a similar fashion to those at the Commercial state but are on the precipice of making a purchase. Keywords contain: best|top|review|comparison|vs|compare
Data Enables Action
Automatically analyze and optimize your content for search engine performance by determining which keywords to target. With this tool, content strategists can leverage data to determine what users are looking for, keep track of competitor keyword strategies and performance and easily monitor progress and identify changes in search trends. Easily export data to share insights with team members or clients and watch your potential grow.
Flawless User Interface
While other SEO dashboards generate powerful analytics, this search intent report provides a seamless user experience that enables the smooth translation of data into action. Users are first presented with an overall breakdown of keyword search trends that can be sorted by traffic, volume, unique key words, click-through rate and average position. Users can then easily navigate among the four query categories, and even select their data view by date, country, and device category.
Benefits of Keyword Intent Looker Studio Template
Templates can make it easier to collaborate with others by having everyone start from the same base and can help you make sure your data is consistently formatted, which can help you identify trends and patterns more quickly. Content strategists can save time and resources when it comes to reporting on data by having all relevant visuals and analyses already generated before they even compile the report.
Step-by-step Instructions
With our template, you get more than just an easy-to-read report. We walk you step by step through the setup and we are with you through every step of your search analysis journey. We provide you with video guides on how to customize the dashboard to reflect your unique business needs, and our Help Desk provides technical support through any data or interface issues that may arise.
