Connect your WooCommerce data to our Looker Studio connector for free! Start in under 3 minutes with our ready-to-use template and streamline your eCommerce analytics easily. Try our connector today and manage your store like never before.
If you don’t have the time to start from scratch and create your own customized Looker Studio report, this template from Data Bloo makes it easy to see where you stand in one dashboard.
Kaushik Avinash
It is a good Looker Studio use case concept that you can apply in your dashboards, and has some interesting KPIs as well.
Hubspot
With this template you can, among other things, analyze the performance of your keywords, view your page rankings on Google and monitor the current status of your Search Console KPIs with one click.
Search Engine Watch
These templates are great for getting started, or for creating reports in a hurry. All you need to do is select the template that you want to use and then customize it to match your needs. It’s really that simple.
Directive
This dashboard provides a detailed, in-depth look at how users are engaging and interacting with your ECommerce store. This was the most complete example of an ECommerce management dashboard that we could find.
Coupler
This Multi-Channel template can become your main marketing dashboard. Users will have a holistic view of their performance across various channels to make informed decisions and optimize their digital marketing strategies for maximum impact.
Hevo
The template includes pre-built visualizations that allow you to easily monitor and analyze your search traffic, identify opportunities for improvement, and track the impact of your SEO efforts over time.
Geekflare
Want a year-on-year overview of SEO metrics by keyword analysis by brand vs. generic and page rankings? Get all that and an organic overview with this template.
Porter
Measuring the competition is one of the most critical reporting components of a PPC template. Databloo’s report offers insightful information about your competitors and you can easily find a summary of other brands that bid on the exact keywords.
MeasureSchool
Here’s the beautiful template by Data Bloo for your SEO needs. You can use it immediately simply by plugging in your data source.
Data Studio Guru
Data Bloo provides a wide array of Looker Studio templates tailored for various industries and data visualization needs. I have to admit, their templates are visually appealing. Another plus, they are easy to customize, helping you convey complex data insights clearly and effectively.
By Marketers
The dashboard makes use of little touches that help bring it to life, like the color scheme and the images. It’s everything a Looker Studio dashboard should be – intuitive, creative, and most of all, helpful.
Ivan Palii
Data Bloo is both a pioneer and a leader in the Looker Studio templates niche. It perfectly combines data-driven insights with an attractive design that customers like.
How to connect WooCommerce to Looker Studio in minutes
Connect your WooCommerce data with our free connector and automate your store’s reporting with our top-notch template.
01
Create WooCommerce API
Log in to your WooCommerce panel and generate a new REST API key for Looker Studio. Copy the Consumer Key and Consumer Secret.
02
Configure the data source
Add your online store settings, such as the website URL and the API Key (Consumer Key and Consumer Secret) to our connector.
03
Use our ready-to-use report
Use our default WooCommerce report to gain actionable insights about your store and make data-driven decisions.
Integrate your WooCommerce store with Looker Studio using Data Bloo’s free connector — no plugin installation needed. This guide walks you through the setup in minutes.
Prerequisites
Ensure you have the following ready:
A Data Bloo account (free to create)
A Google account with access to Looker Studio
A WooCommerce store with REST API enabled
Admin access to your store (to generate API keys)
Pop-up blockers disabled (for Google authentication)
Click Sign in and log in with Google or your email/password
Step 2: Add WooCommerce as a Data Source
In the left menu, click Data Sources
Select the WooCommerce tile under “Add new data source”
Step 3: Enter WooCommerce API Credentials
On the “Connect WooCommerce Store” screen (as shown in your image):
Store URL: Enter the full URL of your WooCommerce store (e.g., https://yourstore.com)
Consumer Key: Paste the key generated in WooCommerce
Consumer Secret: Paste the matching secret
💡 How to generate your API credentials:
Log in to your WooCommerce admin panel
Navigate to WooCommerce → Settings → Advanced → REST API
Click Add Key
Give it a name, set Permissions to Read, and click Generate API Key
Copy the Consumer Key and Consumer Secret
Click Connect Store to complete the connection.
Step 4: Review Connection
Your store will now appear in the list under WooCommerce data source
You may add more stores or remove existing ones as needed
Click Looker Studio to move on to reporting
Step 5: Authorize the Connector in Looker Studio
Looker Studio will prompt you to authorize both the connector and access to Google services
Click “Edit and share” in the top-right corner
In the modal window, click “Acknowledge and save”
Wait a few seconds for the dashboard to fully generate — do not interact until redirected to edit mode
Step 6: Explore the WooCommerce Dashboard
Once connected, your Looker Studio dashboard will include metrics such as:
Revenue Summary: Total Sales, Net Revenue, Refunds
Order Insights: Order Counts, Status Breakdown, Average Order Value
Product Performance: Bestsellers by units/revenue, Category summaries
Customer Data: New vs. Returning Customers, Purchase frequency
Checkout & Fulfillment: Payment Methods, Shipping Methods, Coupons Used
Trend Charts: Daily/weekly/monthly snapshots
Step 7 (Optional): Switch Stores or Update Credentials
To manage multiple stores or refresh keys:
Open your Looker Studio report
Click Resource > Manage added data sources
Click Edit next to the WooCommerce source
Select Edit connection
Update your Store URL, Consumer Key, or Secret
Click Reconnect, then Apply
Your dashboard will now reflect the new configuration.
Troubleshooting
Issue
Solution
Connection failed
Ensure the store URL is correct (HTTPS recommended) and that API keys are valid with “Read” access
No data in dashboard
Confirm that the store has recent orders/products and the API is enabled
OAuth window didn’t appear
Disable pop-up blockers and clear cookies. Ensure one Google session is active
Bad Request (400)
Make sure the same Google account is used across Data Bloo and Looker Studio
Multiple stores
Add each store separately using unique API keys; use filters in Looker Studio to separate or combine reports
Notes
No Plugin Needed: The setup uses only WooCommerce’s built-in REST API
Data Security: Data is accessed via read-only API and is not stored by Data Bloo
Free Forever: No user limits or quotas
Multi-Store Friendly: Aggregate or compare data from several WooCommerce stores in one dashboard
36 WooCommerce fields in Looker Studio
Experience a reliable, efficient, and accurate connection to your WooCommerce data. Our connector provides the most crucial metrics and dimensions for optimizing your online store’s performance.
Sales
Total sales, Net sales, Gross Sales, Orders
Customers
Billing Email, Number of Customers, High and Low Spenders
Products
Value, AOV, Items Sold
Costs
Shipping, Taxes, Refunds, Discounts
WooCommerce Fields
Dimension / Metric
Field Type
Description
Avg. Order Value
Metric
Currency
The average monetary value of each order.
Avg. Orders Per Customer
Metric
Number
The average number of orders placed per customer.
Billing City
Dimension
Text
The city listed in the order’s billing address.
Billing Company
Dimension
Text
The company name listed in the order’s billing address.
Billing Country
Dimension
Country
The country listed in the order’s billing address.
Billing Email
Dimension
Text
The billing email address of the customer.
Billing Post Code
Dimension
Text
The postal code listed in the order’s billing address.
Billing State
Dimension
Text
The state or region listed in the order’s billing address.
Cart Tax
Metric
Currency
The amount of tax charged on the items in the shopping cart.
Coupon Code
Dimension
Text
The code used by the customer to apply a discount to the order.
Created Via
Dimension
Text
Specifies the method where the order originated, such as ‘checkout’ or ‘admin’.
Currency
Dimension
Text
Indicates the currency used for transactions.
Customer ID
Dimension
Text
A unique identifier WooCommerce assigns to each customer.
Customers
Metric
Number
The total number of unique customers.
Date Completed
Dimension
Date Hour Minute
The date and time when an order’s status changes to ‘Completed’.
Date Created
Dimension
Date Hour Minute
The date and time when an order was created.
Date Modified
Dimension
Date Hour Minute
The date and time when an order was last modified.
Date Paid
Dimension
Date Hour Minute
The date and time when an order’s status changes to ‘Paid’.
Discount Tax
Metric
Currency
The tax amount applied to any discounts given on an order.
Discount Total
Metric
Currency
The total amount of discounts applied to an order.
Gross Sales
Metric
Currency
Gross sales, calculated by adding order discounts and refunds to net sales.
Net Sales
Metric
Currency
Net sales, calculated by subtracting an order’s tax and shipping costs from the total sales.
Order ID
Dimension
Text
The unique identifier assigned by WooCommerce for an order.
Order Status
Dimension
Text
The current status of an order (e.g., pending, processing, completed, cancelled, refunded).
Order Number
Dimension
Text
The sequential number assigned to an order for identification and tracking.
Orders
Metric
Number
The total number of orders.
Payment Method
Dimension
Text
The method of payment used to complete an order (e.g., Credit Card, PayPal).
Product Name
Dimension
Text
The name of the product sold.
Quantity
Metric
Number
The total number of items sold.
Shipping City
Dimension
Text
The city listed in the order’s shipping address.
Shipping Company
Dimension
Text
The company name listed in the order’s shipping address, if applicable.
Shipping Country
Dimension
Country
The country listed in the order’s shipping address.
Shipping Post Code
Dimension
Text
The postal code listed in the order’s shipping address.
Shipping State
Dimension
Text
The state or region listed in the order’s shipping address.
Shipping Tax
Metric
Currency
The tax amount collected specifically for shipping on an order.
Shipping Total
Metric
Currency
The total cost charged for shipping.
Total Sales
Metric
Currency
The total amount of an order, including products, taxes, and shipping fees.
Total Tax
Metric
Currency
The total amount of tax applied to an order.
Total Refunds
Metric
Currency
The total amount of refunds.
Why connect your WooCommerce to our Looker Studio connector?
Improve your WooCommerce analytics effortlessly with our free, fast, and reliable Looker Studio Connector, supporting multiple WooCommerce stores at no extra charge.
01
Free of Cost
Connect your data for free without any recurring fees. Save on costs while enjoying full functionality.
02
Ready to Use Template
Jumpstart your analytics in minutes with our pre-built template. Spend less time setting up and more time gaining insights.
03
Fast, Reliable Connection
Experience a rapid and dependable connection that delivers real-time answers about your store’s performance.
04
Multiple Stores
Use our connector for multiple WooCommerce stores without any extra charge. Perfect for managing several ecommerce sites.