Questions You Can Answer With the AI & LLM Report
AI Traffic & User Behavior
- How many users and sessions arrived from ChatGPT, Claude, Gemini, Copilot or Perplexity this week?
- Are AI-driven visitors more engaged than organic or referral visitors?
- What pages do AI users visit most, and how long do they stay?
- What percentage of total site traffic is now influenced by AI assistants?
Conversions Driven by AI
- Which AI referrers convert best?
- What landing pages are generating conversions specifically from AI users?
- How does the conversion rate of AI-generated traffic compare to other channels?
- Which AI models drive the highest conversion value?
LLM Referrer Analysis
- Is ChatGPT sending more traffic than Claude or Gemini this month?
- How does performance vary by country, device, and landing page?
- Are specific pages trending because LLMs surfaced them more often?
- How do different LLMs compare across bounce rate, session duration, and user intent signals?
Content & Landing Page Impact
- Which URLs are being recommended most frequently by AI systems?
- What content formats perform best among AI-driven visitors?
- Are certain pages emerging as “AI favorites” that deserve more focus?
Key Metrics This AI Template Tracks
AI User Acquisition Metrics
Track total users, sessions, bounce rate, engagement time, and trendlines across all major LLM referrers.
LLM Referrer Performance
Compare traffic between platforms like ChatGPT, Claude, Gemini, Copilot, and Perplexity with built-in referrer breakdowns.
Content-Level Insights
Identify top landing pages recommended by AI tools, analyze engagement per URL, and spot pages gaining traction in LLM ecosystems.
Conversion Metrics & Revenue
Monitor conversions, conversion rate, conversion value, and monthly changes specific to AI-assisted traffic.
Geography & Device Analysis
Understand where AI-driven visitors come from and how their device usage differs from traditional search or referral audiences.
AI vs Organic Search
View a clear comparison of AI traffic vs traditional organic performance, helping you adapt SEO and content strategies accordingly.
Common Use Cases for the AI & LLM Report
Spot AI-Driven Traffic Patterns
As more users rely on ChatGPT and other LLMs for website discovery, traffic volatility increases. This report helps you detect spikes, declines, and patterns so you can react instantly.
Identify Pages Surfacing in AI Models
Your content might be recommended by ChatGPT or Claude even if rankings don’t show it. This dashboard reveals which pages AI tools highlight.
Improve Content Strategy With AI Insights
See which content types AI audiences prefer. Use these insights to create new pages, optimize existing ones, or build topic clusters aligned with AI-driven intent.
Boost SEO With AI Intelligence
Understand how AI interacts with your content and detect whether AI recommendations support your organic search goals.
Enhance Conversion Optimization
Identify which AI traffic sources convert best, which landing pages underperform, and where to improve your funnel for AI-driven users.
Future-Proof Your Analytics
As AI becomes a dominant discovery channel, this template gives your business the visibility needed to stay ahead.
Benefits of the AI & LLM Template
- Track all AI-related traffic in one centralized report
- Compare performance across ChatGPT, Gemini, Claude, Copilot & more
- Automatically identify top landing pages surfaced by AI tools
- Make smarter SEO and content decisions based on AI user intent
- Detect changes in user behavior driven by AI assistants
- Optimize conversion paths for AI-referred traffic
- Share a fully branded, white-label report with stakeholders
- Export and download all data for deeper analysis
- Setup in less than a minute with our one-click GA4 connection
- Monitor long-term AI adoption using monthly and weekly trend dashboards









