TikTok Insights Connector User Guide

Connect your TikTok Organic Accounts to Google Looker Studio using Data Bloo’s free connector. This guide walks you through the setup process step by step.

Prerequisites

Before connecting your data, ensure you have:

• A Data Bloo account (sign up is free)
• A Google account with access to Looker Studio
• Admin or Advertiser access to the TikTok Organic account(s) you want to connect
• Pop-up blockers disabled (to allow TikTok OAuth authentication)

How to Connect

Step 1: Sign in to Data Bloo

1. Visit hub.databloo.com
2. Click Sign in and log in using Google or your email/password

Step 2: Navigate to TikTok Organic Data Source

1. After logging in, go to Data Sources from the left menu
2. Click on the TikTok Organic tile under “Add new data source”

Step 3: Connect to TikTok Insights

1. Click Connect with TikTok Organic to start the authorization
2. Approve the requested permissions to allow Data Bloo to access your ad data

Step 4: Select TikTok Accounts

1. Choose one or more accounts to connect (You can even select all your accounts)
2. Click Connect Selected Accounts

Step 5: Review Connection

1. Your connected account(s) will appear under the TikTok Organic data source
2. You can add more accounts or disconnect at any time
3. Click Looker Studio to proceed to reporting

Step 6: Authorize in Looker Studio

1. Looker Studio will ask you to authorize the connector
2. Authorize both the connector and TikTok Insights data
3. Click at Edit and share” at the top right. In the new modal window, click “Acknowledge and save”.
4. Wait for a few seconds for the report to be fully generated. Do not perform any actions until you are redirected to the edit mode of the report.

Step 7: View the TikTok Insights Report

Your Looker Studio dashboard will now display your TikTok organic metrics, including:

• Video Performance (views, likes, comments, shares)
• Audience Growth (followers gained, total followers, follower change over time)
• Engagement Metrics (engagement rate, interactions, profile views)
• Content Insights (top-performing videos, posting trends, watch time)
• Audience Demographics (gender, age groups, regions — if available from TikTok)

These insights help you understand how your TikTok content performs, which videos drive the most engagement, and how your audience grows over time.

Step 8 (Optional): Add Credentials or Switch TikTok Accounts

You can update the dashboard filters or switch between multiple TikTok accounts at any time.

This is useful when:

• You manage multiple brands or creators
• You want to monitor performance across different TikTok profiles
• You provide reporting for several clients and need fast account switching
• You want to compare organic growth trends over time

How to Edit the Data Source Configuration

• Open your Looker Studio report
• In the top menu, go to Resource → Manage added data sources
• Click Edit next to the TikTok Organic data source
• Select Edit connection in the schema view
• This allows you to adjust account settings, permissions, or refresh credentials.

Modify Account and Content Settings

Once inside the connection editor:

• Switch to a different TikTok account
• Add or remove data access for available TikTok profiles
• Update filters to analyze specific timeframes, content types, or audience groups
• These adjustments help you customize your report to match your reporting needs.

Finalize the Changes

1. Click Reconnect
2. Review the permissions and click Allow / Apply
3. Your report will now update with your latest TikTok Organic data

This optional step allows full control over what you analyze in Looker Studio, making the Data Bloo + TikTo integration even more powerful for client reporting or performance testing.

Troubleshooting

Issue	Solution
TikTok account not visible	Ensure you are logged into the correct TikTok account and have approved Data Bloo’s access.
Nothing shows in the dashboard	Check that the selected TikTok account has recent activity and available analytics data.
Only some videos appear	Verify that the selected date range includes the videos you want to analyze.
OAuth window didn’t appear	Turn off pop-up blockers and make sure you’re signed in with the correct Google and TikTok accounts.
Bad Request error 400	Return to the Looker Studio homepage. Then: • Check the Google account currently connected to your Chrome browser. • Check which Google account is active in Looker Studio. If they are different, log out of one and reconnect using the same Google account across both.

Notes

• Data security: Data Bloo does not store your TikTok data. All access is secure and read-only through TikTok’s API.
• Free forever: This connector is currently free with no user limits or quotas.
• Multiple Accounts Reporting: Combine multiple TikTok profiles into one unified dashboard for cross-account performance tracking.